Improving the Marketing Approach in Managing Export-Oriented Distribution Channels
Keywords:
distribution channel, distribution system, distribution activities, distribution policy, marketing management of distribution channels
Abstract
This article discusses the ways of developing the distribution activities of domestic producers in foreign markets. The features of the formation of the distribution policy using the marketing approach in management are revealed.
References
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2. Kotler F. Fundamentals of Marketing. Short course. - M .: ed. Williams, 2007 .-- 647 p.
3. Resolution of the President of the Republic of Uzbekistan No. PP-3655 "On measures to improve the system of remuneration for employees of higher and scientific institutions of the republic." April 5, 2018
4. Anatoly Timofeevich tooth. Strategic management: theory and practice. M .: Aspect Press, 2004. The pod is red. Lvova D.S., Granberg A.G. Strategic management: region, city, enterprise. M .: JSC "Economics", 2004
5. Yuldashev N.K., Boltaboev M.R., Riksimboev O.K., Ganiev B.O. Strategic management. Textbook. - T.: TSU, 2003, p. 102.
6. Kosimova M.S., Ergashkhodzhaeva Sh.Yu. Marketing. - T .: TDIU, 2004 .-- 260 p.
7. Belyaevsky I.K. Marketing research: information, analysis, forecasting. - M .: FiS, 2004 .-- 164 p.
8. Doroshev V.P. Introduction to Marketing Theory. - M .: INFRA-M, 2000.
9. Doyle Peter. Marketing - management and strategy. / 3rd edition /. English translation under the red. Yu.N. Kapturevsky. - SPb.: Peter, 2002.
10. Normakhmatov R.N. Mamatkulova Sh.Yu. Musaeva Sh.A. Marketing tutorial Tashkent, 2013
11. Lambin Jean-Jacques. Market oriented management. - SPb.: Peter, 2006 .-- 800 p.
12. Ergashkhodzhaeva Sh.Yu., Kosimova M.S., Yusupov M.A. Marketing. Textbook. - T.: TDIU, 2011.202 p.
Published
2021-09-21
How to Cite
Ilkhomovna, U. D., & Ozod, T. (2021). Improving the Marketing Approach in Managing Export-Oriented Distribution Channels. International Journal on Orange Technologies, 3(9), 7-10. https://doi.org/10.31149/ijot.v3i9.2158
Section
Articles
