The Role of Digital Marketing in Trade Development

  • Usmonova Dilfuza Ilkhomovna Assistant professor of Samarkand Institute of Economic and Service
  • Usmanov Shakhzod Shokhrukhovich Student, Samarkand Institute of economic and services
Keywords: Sales, digital marketing, strategy, market, advertising, brand

Abstract

In this article, digital marketing strategy, development of network business, comprehensive approach to advertising, increasing sales volume, improving the company's reputation in the market, changing the location, changing the brand image, and solving certain business problems were considered.

References

1. Paramonova TN Marketing: uchebnoe posobie / TN Paramonova, IN
2. Ibragimov RG Marketing. Darslik, T.: "East", 2002
3. Krasyuk; pod ed. TN Paramonovoy. - M.: KNORUS, 2010. - 190 p.
4. Rozova NK Marketing. - SPb.: Peter, 2008. -176 p.
5. Fattokhov AA, RNKarimova distributor activities in the market. Study guide. - T.: TDIU, 2009.-227b.
6. Yusupov MA, Abdurakhmonova N. Marketing. - T.: Economy, 2007.
7. Kasimova MS, Abduhalilova LT Marketing studies. - T.: TDIU, 2010.-157 p.
8. Kasimova MS, Samadov AN, Ergashkhodzhaeva Sh.J. Economics of commercial enterprises. - T.: TDIU, 2010.163 p.
9. Kalka Regine. Marketing / Regine Kalka, Andrea Messen; (per. s German. MV Lapshinova). – 3rd ed., ster. - M.: SmartBuk, 2010. - 126 p.: il.
10. Karpova SV International marketing for students of the university / SV Karpova. - Rostov n/d: Phoenix, 2010. - 184 p.
11. Karpova SV Praktikum po mejdunarodnomu marketing: uchebnoe posobie / SV Karpova. - M.: KNORUS, 2010. - 200 p.
12. Azimovna M. S., Ilkhomovna U. D. Problems of Marketing in the System of Higher Education //Academic Journal of Digital Economics and Stability. – 2022. – Т. 13. – С. 71-75.
13. Azimovna M. S., Shokhrukhovich U. F. Development Prospects of Business Subjects in the Republic of Uzbekistan //Web of Scholars: Multidimensional Research Journal. – 2022. – Т. 1. – №. 4. – С. 13-19.
14. Azimovna M. S., Ilkhomovna U. D., Shokhrukhovich U. F. The Concept of Marketing Policy in Trade and Service Enterprises //Central Asian Journal Of Innovations On Tourism Management And Finance. – 2022. – Т. 3. – №. 8. – С. 1-5.
15. Azimovna M. S., Ilkhomovna U. D., Shokhrukhovich U. F. Innovative Strategies Of Tourism Development In Uzbekistan //European Journal Of Innovation In Nonformal Education. – 2022. – Т. 2. – №. 1. – С. 1-4.
16. Musayeva S. A., Usmonova D. I., Usmanov F. S. Problems with Marketing Research in the Furniture Market //Eurasian Journal of Academic Research. – 2021.
17. Azimovna M. S., Shokhrukhovich U. F. Ways to expand network marketing and e-commerce in the wholesale of medicines //INTERNATIONAL JOURNAL OF RESEARCH IN COMMERCE, IT, ENGINEERING AND SOCIAL SCIENCES ISSN: 2349-7793 Impact Factor: 6.876. – 2022. – Т. 16. – №. 06. – С. 113-116.
18. Azimovna M. S. et al. Analysis of the main economic and marketing indicators of FE" DAKA-TEX" LLC //ASIA PACIFIC JOURNAL OF MARKETING & MANAGEMENT REVIEW ISSN: 2319-2836 Impact Factor: 7.603. – 2022. – Т. 11. – №. 06. – С. 4-7.
19. Azimovna M. S., Abdurozikovich M. Z. Features of the pharmaceutical market of the Republic of Uzbekistan //INTERNATIONAL JOURNAL OF SOCIAL SCIENCE & INTERDISCIPLINARY RESEARCH ISSN: 2277-3630 Impact factor: 7.429. – 2022. – Т. 11. – №. 06. – С. 201-206.
20. Azimovna M. S. THE MAIN DIRECTIONS OF THE MARKETING COMPLEX TO INCREASE THE EXPORT POTENTIAL OF PRODUCTS //FORMATION OF PSYCHOLOGY AND PEDAGOGY AS INTERDISCIPLINARY SCIENCES. – 2022. – Т. 1. – №. 9. – С. 20-23.
21. Azimovna M. S., Shohrukhovich U. S. THE ROLE OF AGRICULTURAL PRODUCTS IN THE FOREIGN TRADE TURNOVER OF THE REPUBLIC OF UZBEKISTAN //Barqarorlik Va Yetakchi Tadqiqotlar Onlayn Ilmiy Jurnali. – 2022. – Т. 2. – №. 6. – С. 110-112.
22. Azimovna M. S., Ilkhomovna U. D. Optimal principles of assessing the quality of graduates in higher education //Eurasian Scientific Herald. – 2022. – Т. 8. – С. 233-238.
23. Azimovna M. S., Ilkhomovna U. D., Shokhrukhovich U. F. WAYS TO USE MARKETING INFORMATION IN THE PROCESS OF EVALUATING THE ENTERPRISE //World Economics and Finance Bulletin. – 2022. – Т. 10. – С. 9-12.
24. Usmanov Ilkhom Achilovich, RESEARCH OF MARKETING ACTIVITIES OF S SHARQ-UNIVERSAL-SMK LLC SCIENCE AND INNOVATION INTERNATIONAL SCIENTIFIC JOURNAL VOLUME 1 ISSUE 6 UIF-2022: 8.2 | ISSN: 2181-3337
25. Usmanov Ilkhom Achilovich, WAYS OF IMPROVING THE PRACTICE OF COMPETENCE ASSESSMENT OF CONSTRUCTION-CONTRACT ORGANIZATIONS IN UZBEKISTAN
26. SCIENCE AND INNOVATION INTERNATIONAL SCIENTIFIC JOURNAL VOLUME 1 ISSUE 6 UIF-2022: 8.2 | ISSN: 2181-3337
Published
2023-03-09
How to Cite
Ilkhomovna, U. D., & Shokhrukhovich, U. S. (2023). The Role of Digital Marketing in Trade Development. International Journal on Orange Technologies, 5(3), 28-31. Retrieved from https://journals.researchparks.org/index.php/IJOT/article/view/4098