VERMA, S. Marketing Strategies of Ice Cream Companies in India. International Journal on Orange Technologies, [S. l.], v. 6, n. 1, p. 25–35, 2024. DOI: 10.31149/ijot.v6i1.5212. Disponível em: https://journals.researchparks.org/index.php/IJOT/article/view/5212. Acesso em: 26 sep. 2026.