Advertising on The Medical Terminology Texts in Russian Language and its Analysis
Keywords:
medical terminology, advertising texts, medical advertising, radio advertising, medical products, advertising discourse
Abstract
The article provides an overview of medical terminology and ideas on the role of medical terminology in advertising texts. In addition, the role of medical terminology in Russian advertising texts was analyzed using examples.
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2. Babenko L.G. Comprehensive explanatory dictionary of Russian verbs. -M. AST-Press book, 2007.576p.
3. Great Soviet Encyclopedia / Great Soviet M .: Publishing House "Soviet Encyclopedia", 1975.
4. Big explanatory dictionary of the Russian language / Comp. and ch. ed. Kuznetsov S.A. / S.A. Kuznetsov comp. and ch. ed. - SPb .: Norint, 1998 .—1536p.
5. A short dictionary of modern concepts and terms. 3rd ed. finished. and additional / N.T. Bukimovich, G.G. Zharkova, T.M. Kornilov and others - M .: Republic, 2000 .—670p.
6. Kubryakova E.S., Demyankov V.Z., Pankrats Yu.S., Luzina L.G. A Concise Dictionary of Cognitive Terms. Moscow: Moscow State University, 1996.
7. Linguistic encyclopedic dictionary / under the general. Ed. Yartsevoy V.M. M .: Sov. Encyclopedia, 1990 .—685p.
8. Lopatin V.V., Lopatin L.E. Russian explanatory dictionary. 4th ed. -M .: Russian language, 1997 .—832p.
9. The latest dictionary of foreign words and expressions M .: Contemporary writer, 2003. – 976p.
10. Ozhegov S.I. Explanatory dictionary of the Russian language / S.I. Ozhegov, N.Y.Shvedova M.T994. – 928p.
11. Akaeva E.V. Communicative strategies of professional medical discourse: Author's abstract. dis. Cand. philol. sciences. Omsk, 2007 .-- 25 p.
12. Actual problems of applied linguistics: a collection of materials of the First All-Russian Scientific and Practical Conference. Penza: PGSKhA, 2003.-220p.
Published
2021-06-27
How to Cite
[1]
АripovnaА.X. 2021. Advertising on The Medical Terminology Texts in Russian Language and its Analysis. International Journal on Integrated Education. 4, 6 (Jun. 2021), 249-252. DOI:https://doi.org/10.17605/ijie.v4i6.2006.
Section
Articles
Copyright (c) 2021 Аripova Xalima Аripovna
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