Innovative Marketing in a Competitive Economy
Keywords:
Goods, enterprises, process, labor, growth, efficiency, innovation, implementation, technology
Abstract
This article discusses the introduction and widespread distribution of new products, services, technological processes are becoming the main factors in the growth of production, employment, investment, foreign trade turnover. It is here that the most significant reserves for improving product quality, saving labor and material costs, increasing labor productivity, improving the organization of production and increasing its efficiency are hidden. This predetermines the competitiveness of enterprises and their products in the domestic and world markets.
References
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[2]. Zavyalov PS, Demidov V.E. Formula for success: marketing. - M., 1999.
[3]. Kevorkov VV, Konin VN, Lukyanov AV, Shalimova TG, Organization of marketing activities at the enterprise (in the organization): practical recommendations. Zagorsk, 1999.
[4]. Pankratov F.G., Seregina T.S. Commercial activity. - M., 1999.
[5]. Portfolio of competition and financial management (edited by Rubin Yu.B.). M.: - Somintek, 2003.
[6]. Romanov A.N. and a group of authors. Marketing. - M., 2001.
[7]. Rumyantseva ZP, Salomatina N.A. Organisation management. - M., 2000.
[8]. Technology and experience of bringing an enterprise from a critical and bankrupt state to a competitive one. Library of control technologies. Methodology. M .: UNPK MFTI, 1996.
[9]. Musaeva Sh.A., Usmanova D.I. Innovative Marketing, Turon Nashriet, 2021
Published
2021-07-26
How to Cite
Azimovna, M. S. (2021). Innovative Marketing in a Competitive Economy. International Journal on Orange Technologies, 3(7), 38-39. https://doi.org/10.31149/ijot.v3i7.2064
Section
Articles
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