Study of the Competitive Situation in the Hotel Market of Samarkand
Keywords:
Market, tourist, company, hotel, object, classification, complex, analysis
Abstract
This article discusses the marketing strategy, knowledge of marketing distribution channels, available methods of advertising and information work, as well as the size of the estimate. Such a program is usually designed for 3-5 years. The types of promotional and informational events held over the years and their estimated cost in travel companies are shown.
References
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2. Biryakov M.B. Introduction to tourism. St. Petersburg: Publishing Trade House "Gerda", 2006
3. Bogolyubov V.S., Orlovskaya V.P. Economics of Tourism: Textbook. 3rd ed.. M .: Publishing Center "Academy", 2008. - 192 p.
4. Durovich A.P. Marketing Research in Tourism: Textbook. - St. Petersburg: Peter, 2008. - 384 p.
5. Ibragimov R. Marketing. Darslik.- T.: Shark.-2002.-256 p. -14.8 b.t.
6. Kvartalnov V.A. Tourism: Textbook. - M.: Finance and statistics, 2003. - 320 p.
7. Kotler F., Bowen J., Makenz J. Marketing. Hospitality. Tourism: Textbook for universities. Second edition. - M .: UNITI - DANA, 2002. - p. 1063
8. Pardaev M.K., Atabaev R., Pardaev B.R. Opportunities for the development of tourism // T .: "Science and technology". 2011. 164 pages.
9. Pardaev M.K., Aslanova D.Kh., Isokova S. Socio-economic significance of tourism development. / Development of services, service and tourism: problems and ways to solve them. Scientific collection (edited by Prof. M.K. Pardaev and Kh.N. Musaev) - T .: "ECONOMICS-FINANCE", 2008. - P. 51-60. - 0.6 b.t.
10. Tukhliev N., Abdullaeva T. National models of tourism development. - T .: State. Scientific Publishing House "National Encyclopedia of Uzbekistan", 2006. – 386.
Published
2022-02-04
How to Cite
Azimovna, M. S. (2022). Study of the Competitive Situation in the Hotel Market of Samarkand. International Journal of Human Computing Studies, 4(2), 1-10. https://doi.org/10.31149/ijhcs.v4i2.2695
Section
Articles
